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#Trends #StartupPitch #Themes #B2C #B2B #Deals #SaaS #Marketplaces #Operator #Sales #Leadership


Yannick Oswald
Oct 11, 2020
The most ambiguous term in startup land
The reality is most people aren’t that familiar with the definitions of ARR and MRR. And, to be fair, these abbreviations can be misleading.


Yannick Oswald
Sep 14, 2020
Why Cash is King!
One of the first things I often discuss with my SaaS founders is the pros and cons of monthly vs. annual subscription plans. This choice...


Yannick Oswald
Aug 21, 2020
Why distribution is the #1 reason for startup success (Part 1)
There are three main product distribution hacks to do drive growth of a consumer product early on. Let's have look at each one of them.

Yannick Oswald
Jul 29, 2020
Create 250+ millionaires with stock options. This is how.
Stock options are essential for hiring, incentivizing, and retaining talent in startups. How much ESOP? How to communicate to employees?


Yannick Oswald
Jul 19, 2020
5 Pitch Mistakes. How To Fix Them.
Doing a great pitch is incredibly hard. Here some tips on how to craft your startup story.

Yannick Oswald
Jun 8, 2020
Why are investors obsessed with churn?
Churn is one of the most misunderstood numbers in consumer investing. Make sure you are focused on the RIGHT core action to measure it.


Yannick Oswald
May 5, 2020
Going live with Qoorio and Vinted founder Justas Janauskas
I will try something new this Wednesday, a live Instagram chat with Justas Janauskas, the founder of Qoorio and the European unicorn Vinted.


Yannick Oswald
Jan 19, 2020
Selling stuff online... in a truly 'digital first' world...
A few of weeks ago, Casper's S-1 filing unleashed a new wave of discussions on the business model viability of heavily venture funded...

Yannick Oswald
Jan 7, 2020
How to measure a consumer brand?
First of all, happy new year to everyone! I couldn't be more excited about the 2020s. As we are heading into this new decade, I continue...


Yannick Oswald
Nov 10, 2019
What Is the Value Of An Active User?
One year ago I wrote about the rise of B2C SaaS (or consumer subscription models). As businesses are moving from linear transactional...


Yannick Oswald
Sep 25, 2019
Better Products, Better Growth...
Today I had breakfast with Sean Ellis, the author of Hacking Growth, and we discussed the challenges of adopting a 'growth mindset' as an...


Yannick Oswald
Aug 22, 2019
The power of a network. Thanks for sailing with us ⛵...
I just had the honour to spend an amazing couple of days sailing with some of our greatest 🇮🇱 CEOs leading incredible companies such as...


Yannick Oswald
Aug 7, 2019
The 4 rules of building a B2B sales team
Building an inside sales team is a key concern of B2B SaaS founders when they reach out to me. I wanted to share some insights here on...


Yannick Oswald
Jun 10, 2019
Manage your cash carefully 💸
How often do I hear early stage investors (including myself) say: ‘But this product is so awesome, we just need a couple more tweaks here...


Yannick Oswald
Apr 22, 2019
So you are building a B2C SaaS freemium model? 🔥
As explained in a previous post, I am excited about the B2C opportunities that lie ahead of us in the coming years. Here some insights on...


Yannick Oswald
Sep 8, 2018
One SaaS KPI to rule them all - the Magic Number 💫
Last week I had a board meeting with one of my favorite and fastest growing SaaS companies in Europe, RedPoints from Barcelona. I wanted...

Yannick Oswald
Aug 10, 2018
Why I am excited about B2C SaaS 🚀
Most of you know that I am big fan of B2B SaaS. I absolutely love the business model and had the opportunity to work with and learn from...
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