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Yannick Oswald
Oct 11, 2020
The most ambiguous term in startup land
The reality is most people aren’t that familiar with the definitions of ARR and MRR. And, to be fair, these abbreviations can be misleading.
Yannick Oswald
Sep 14, 2020
Why Cash is King!
One of the first things I often discuss with my SaaS founders is the pros and cons of monthly vs. annual subscription plans. This choice...
Yannick Oswald
Aug 21, 2020
Why distribution is the #1 reason for startup success (Part 1)
There are three main product distribution hacks to do drive growth of a consumer product early on. Let's have look at each one of them.
Yannick Oswald
Jun 8, 2020
Why are investors obsessed with churn?
Churn is one of the most misunderstood numbers in consumer investing. Make sure you are focused on the RIGHT core action to measure it.
Yannick Oswald
Feb 1, 2020
How to be the next Queen / King
Ah! So I see you, too, are one of those people who want to take over the world and change it for the better. Welcome, friend! You have a...
Yannick Oswald
Jan 19, 2020
Selling stuff online... in a truly 'digital first' world...
A few of weeks ago, Casper's S-1 filing unleashed a new wave of discussions on the business model viability of heavily venture funded...
Yannick Oswald
Jan 7, 2020
How to measure a consumer brand?
First of all, happy new year to everyone! I couldn't be more excited about the 2020s. As we are heading into this new decade, I continue...
Yannick Oswald
Nov 10, 2019
What Is the Value Of An Active User?
One year ago I wrote about the rise of B2C SaaS (or consumer subscription models). As businesses are moving from linear transactional...
Yannick Oswald
Apr 22, 2019
So you are building a B2C SaaS freemium model? 🔥
As explained in a previous post, I am excited about the B2C opportunities that lie ahead of us in the coming years. Here some insights on...
Yannick Oswald
Feb 20, 2019
Sybel - 5 reasons we invested
Mangrove recently led the Seed round of Sybel, the world's first platform for high-end audio content. With smart speaker adoption...
Yannick Oswald
Aug 10, 2018
Why I am excited about B2C SaaS 🚀
Most of you know that I am big fan of B2B SaaS. I absolutely love the business model and had the opportunity to work with and learn from...
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